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Sustainable Destination Management

Strategies in the OIC Member Countries

22

Masar Ibrahim

Masar Ibrahim, a community-

based walking trail, was mainly

developed in Palestine, but with an

ambition to include the whole of

Abraham’s Path, through Egypt,

occupied Palestine, Turkey Syria,

and Iraq.

The Fatimid Culture Route

The Fatimid Culture Route

would place a focus on early

Islamic history and its influence

on the culture and architecture

of the Middle East and Northern

Africa.

Red Sea Tourism Corridor

The Red Sea is a divider and

also a connection between a

number of the OIC countries.

Since the opening of the Suez

Canal, it has become even

more critical than it was in

ancient times as a trading

route.

Trans-Saharan Trail

Based on the old Trans-Saharan

trade routes, this tourism corridor

connects northern African

countries with the Sub-Saharan

OIC countries. With a strong

association with caravans and

deserts, this corridor could offer a

strong message and branding.

Ibn Battuta’s Eastern Journey

Ibn Battuta was one of the most

distinguished Muslim explorers

and travelers. Born in Morocco

in the 13th century, he visited

most of the Islamic world,

including Central Asia, Southeast

Asia, South Asia, and China. This

corridor could have a strong

branding once formalized and

part of the UNWTO Maritime Silk

Road. It could be recommended

to include China in this corridor

to benefit from its healthy

economic muscle and travel

market.