Muslim Friendly Tourism:
Regulating Accommodation Establishments
In the OIC Member Countries
76
B.
What is measured
Naturally, mainstream standards and MFT standards measure distinct criteria. We have
already identified the most important MFT services and features to be included in
accommodation facilities depending on the ecosystem. However, there are additional MFT
features that should be considered including financing and operations being consistent with
Shariah-compliant methods and having environmental certifications. Please review the full
list under “Gaps and Opportunities for Improvement in MFT Standards” in the table below.
Table 18: Measurement Criteria for Government Standards
Mainstream
Standards
MFT Standards
Gaps & Opportunities for
Improvement in MFT Standards
Areas/
Services
Measured
Physical criteria
related to
lobby/reception,
guest rooms,
bathrooms, event
facilities, exterior
Hotel services
Leisure facilities
Food and
beverages
Halal food
Room cleanliness
Qibla direction and
prayer rug in room
Bidet or hand
shower in bathroom
Personal care
amenities are
suitable for Muslims
No alcohol in room
Public prayer room
at hotel
Ramadan services
Having quality and environmental
certifications
Architecture (e.g. orientation of
toilets away fromMecca)
Artwork and decorations (e.g., avoid
paintings or sculptures of humans or
animals)
Financing and operations to be
consistent with Shariah-compliant
methods
Code of conduct for employees and
guests
On-site congregational prayer and
religious programming
Coverage of non-hotel
accommodations (e.g., Muslim-
friendly “home-sharing”)
Digital platforms (e.g., concierge
apps)
Source: DinarStandard