Muslim Friendly Tourism:
Regulating Accommodation Establishments
In the OIC Member Countries
45
It is worth noting that only 25% of the respondents of the Muslim Traveler Survey
respondents were aware of MFT regulations/standards for the Muslim-friendly hospitality
sector; half of those respondents (51%) mentioned being aware of a government standard
while 40% were aware of the Salam Standard and 28% were aware of the CrescentRating
Standard.
Figure 10: Muslim Travelers' Awareness of MFT Standards
Source: DinarStandard
When accommodation sector respondents were asked if they were aware of MFT
regulations/standards for the Muslim-friendly hospitality sector, only 38% of the survey
respondents cited that they were. 61% of those respondents mentioned being aware of a
government standard while 45% were aware of the Salam Standard102 and 10% were aware
of the CrescentRating Standard.
Figure 11: Accommodation Sector Survey - Awareness of MFT Standards
Source: DinarStandard
There are a number of common elements measured by current MFT standards, such as having
Halal food, Qibla sign, and the inclusion of a bidet or hand spray in toilets. Other elements,
such as a separate beach for women or supplying guests with lists of mosques and nearby
eateries, are measured by a few MFT standards. It is important to note that some MFT
standards may have a scoring system with various levels while others have only a single level
102 It is worth noting that TripFez, which is a sister company to Salam Standard, assisted with survey distribution. 20
responses were collected from their efforts.
Yes
25%
No
75%
Yes
38%
No
62%