Sustainable Destination Management
Strategies in the OIC Member Countries
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The Frankincense Route
A network of trade routes established between the historical OIC countries, carrying goods
such as salt, wheat, wine, weapons, dates, and animal skins from one fortified settlement to
another. These paths were the basis of the frankincense trade routes between the kingdoms of
southern Arabia, which formed the starting point of the route towards the north. For centuries,
incense trade routes from Arabia Felix to the Mediterranean were specifically made with camel
caravans, although, this was not just a single and permanent route. This distinct branding
would promote the historical role of the region.
Figure 64: Map Showing Countries of the Frankincense Route
Source: DinarStandard
Fatimid Culture Route
The Fatimid Culture Route would place a focus on early Islamic history and its influence on the
culture and architecture of the Middle East and Northern Africa.
Figure 65: Map Showing Countries of the Fatimid Culture Route
Source: DinarStandard