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Sustainable Destination Management

Strategies in the OIC Member Countries


As such, before establishing any policies, a set of indicators must be analyzed to assess the

viability of any tourism corridor for a country or region vis-à-vis national tourism activities.

The following policy framework is recommended, which includes the lifecycle of the corridor

and also takes into account the tourism readiness of countries within the corridor. This

framework can be applied to various circumstances and can overlap with other frameworks,

such as the Travel and Tourism Competitiveness Framework or the 10 A’s of successful

destinations by Dr. Alastair M. Morrison.

The overall goal of this chapter is to provide a framework that can be applied to any tourism

corridor, followed by providing specific examples of suggested tourism corridors for the OIC


Figure 46: Policy Framework for Multi-Destination Tourism Corridors

Source: DinarStandard Analysis

The basic observation for any corridor is what type of tourism corridor it is: new or established.

This step is followed by applying policies from various policy areas, as described in Chapter

One of the report: planning and development, governance, and management, as well as

marketing. In the end, we look into sample indicators and the variations between countries in

one corridor, to factor in the different national development statuses of the OIC countries

concerning specific indicators relevant to tourism development.

Type of Corridor

Policy Areas



based on relative





New Corridors

Established Corridors

Planning & Development

Governance & Management


Similar indicator values

Varying indicator values