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List of Abbreviations

AA

The Automobile Association (UK)

AAA

American Automobile Association (USA)

ASEAN

Association of Southeast Asian Nations

CAA

Canadian Automobile Association

COMCEC

The Standing Committee for Economic and Commercial Cooperation of the

Organization of the Islamic Cooperation

DSM

Department of Standards Malaysia

EU

European Union

F&B

Food and Beverage

Fam Trips

Familiarization Trips

GCC

Gulf Cooperation Council

HOTREC

The Confederation of National Associations of Hotels, Restaurants, Cafés and

Similar Establishments in the European Union and European Economic Area

IH&RA

International Hotel and Restaurant Association

INHART

International Institute for Halal Research and Training

ISO

International Organization for Standardization

ITC

Islamic Tourism Centre of Malaysia

JAKIM

The Department of Islamic Development Malaysia

# k

Thousand (units)

KSA

Kingdom of Saudi Arabia

MFHS

Muslim Friendly Hospitality Services

MFT

Muslim Friendly Tourism

MOU

Memorandum of Understanding

MS

Malaysian Standard

NGO

Non-governmental organization

NTO

National Tourism Organization

OIC

Organization of Islamic Cooperation

OTA

Online Travel Agency

SCTAA

Saudi Commission for Tourism and Antiquities

SIRIM

Scientific and Industrial Research Institute of Malaysia

SMIIC

The Standards and Metrology Institute for the Islamic Countries

TC

Technical Committee

TSE

Turkish Standards Institution

UAE

United Arab Emirates

UNWTO

The World Tourism Organization (also, WTO)

US

United States of America (also, USA)

USD

US Dollars

UK

United Kingdom