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Risk & Crisis Management in Tourism Sector:

Recovery from Crisis

in the OIC Member Countries

81

point of 20 million in 2005. Tourism from European markets was badly affected, with

arrivals from the Netherlands declining from 250,000 to 100,000 over this period.

2011 to Present: Syrian Civil War

– The ongoing civil war in Syria is part of a wider

wave of unrest starting from the 2011. The Syrian crisis has a direct impact on Turkey

in more than one way. Besides the problem of refugees that it has to deal with, the

country recently was a victim of terrorism partly related to the Syrian conflict. Although

Turkish tourism has proved resilience to several crises including social unrest and

violence, the impact of repeated terrorist attacks and the upheavals of the last two years

have proved to have a significant negative impact on tourism.

2015: Downing of RussianWarplane

– In November 2015 a Russian Su-24 attack craft

was shot down by a Turkish F-16 in the Turkey-Syria border area. Russia responded by

applying economic sanctions on Turkey, including a travel ban to Turkish holiday

destinations. However, the number of Russian tourists to Turkey in 2014 was 4.5

million, which is only 40% of the total decline in arrivals from 2015 to 2016, indicating

that other factors such as the frequent terrorist attacks, the political uncertainty and the

image of the country played a major role in the depression of the sector in 2016. As the

conflict between Russia and Turkey nears a resolution, it is expected that in 2017

Russian visitors will return. Whether that will be enough to restore the tourism industry

will only be determined at the end of the 2017 tourism season (Ozen, 2016).

2015: Various Terrorist Attacks -

In 2015 the number of terrorist attacks of various

intensities and source had a direct impact on tourism in Turkey which extended to the

following years. In general terms tourism recovers more quickly if terrorist attacks are

not repeated (as discussed in Sections 1 and 2). But in 2015, the attacks were frequent,

therefore the impact was felt with more than 30% fall in the number of the European

visitors who comprise over a half of the international arrivals to Turkey (Lowen, 2016).

2016: Coup Attempt

– A coup attempt by terrorists took place in Turkey on 15 July

2016.

Source: Cokcevik, pers. comm. 2017

4.2.3.

Recovery from Crises in Turkish Tourism

Up to 2015, the Turkish tourism sector demonstrated resilience in recovering from the various

crises that had occurred over recent decades, although they may have prevented the country

from maximising its full potential as a tourism destination. However, the combined impacts of

the Syrian Civil War and the 2016 attempted coup d’état have combined to form the worst crisis

experienced so far, impacting on perceptions of Turkey and contributing to a significant (39%)

downturn in visitor arrivals in 2016 (Cokcevik, pers. comm. 2017).

The wider regional crisis has also had a cumulative (negative) impact on the image of Turkey in

the country’s main source markets, including its proximity to Syria. In particular, terrorist

activities have raised concerns about safety and security generally.