Risk & Crisis Management in Tourism Sector:
Recovery from Crisis
in the OIC Member Countries
9
6. Destinations can develop new products according to the available resources and in line
with market trends.
Phase 6: Resolution
Both public and private sector bodies should review the actions taken in the previous phases for
effectiveness andmake adjustments, consistent with the resources available to them. This will build
resilience into individual organisations and the wider tourism system through increased awareness
of how to respond to crises and changing market trends, and ensure that future planning takes
account of past successful (and less successful) strategies.
The key policies at this stage are to:
1. Monitor the success of measures short andmedium-termmeasures (e.g. by research into
visitor profiles and satisfaction).
2. Evaluate longer-termmeasures necessary to rebuild the industry.
3. Modify future contingency plans based on lessons learned fromthe crisis (in otherwords
creating a feedback loop).
The recommendations for crisis management planning and action are summed up in Figure
E.2.