Improving Agricultural Market Performance:
Developing Agricultural Market Information Systems
42
in commodity trade. In addition, the participating farmers’ organisations were supported to
invest in aggregation centres, which facilitate direct trade with large-scale buyers whilst
reducing the involvement of multiple layers of middlemen. Collective marketing was also
encouraged as a means of enabling SHFs to meet the minimum volume requirements of large-
scale buyers. Farmers also had their capacity enhanced in order to enable them to comply with
trade-friendly commodity standards which prevail in the formal marketing system.
Box 3: Lessons from 2GMIS in Tanzania and Zambia
Under a project titled Farm Risk Management for Africa (FARMAF), which was funded by the
European Union, support was provided to enhance MIS accessible smallholder farmers (SHFs). The
support provided included investment in computing technology, training of requisite staff, and
fostering collaboration to allow for effective crop forecasting. In addition, specific efforts were made
to link the MIS to commodity trading systems, especially with the aim of promoting access to
remunerative markets for SHFs. A review of the systems which was undertaken towards the end of
the project showed that farmers can gain from accessing reliable market information – the gains
could exceed 25% of household income obtained from alternative crop marketing systems at the
farmgate. However, it emerged from the review that the gains did not emerge from just reporting
ex-
post
price data, but also including reliable forecasts of supply and demand, which in Zambia, for
example, made it possible for farmers to enter into credible forward contracts for the sale of their
crops. The forecasts provided also proved highly beneficial to policymakers, especially in formulating
and implementing food security interventions.
The review also highlighted major challenges in running an effective and accessible MIS, including
the following: standardisation of weights and quality helps to set the reported prices in context,
allowing farmers to determine not only what to grow but also the type of quality products they intend
to market and the buyers to target. Also noteworthy from the review is evidence indicating that MIS
is not only important for bargaining by farmers and traders but also crucial in developing efficient
structured trading systems and in fostering innovations in agricultural finance. Furthermore, it
emerged that developing MIS as bespoke actions is likely to produce suboptimal outcomes unless
linked with the development of other markets (e.g. reliable inputs distribution networks, transparent
output markets as well as accessible credit markets). Sustainability remains a major challenge,
especially where quality and reliability of the content, as well as the timeliness of dissemination,
hinder the build-up of commercial demand for information.
Source: NRI (2017) “FARMAF Final Narrative Report”, October 2017.
In the specific case of MVIWATA in Tanzania, the MIS was directly linked to the promotion of
structured marketing involving investment in physical infrastructure for drying, cleaning,
weighing and grading which contributes to transparent trading in grains. The grain price
information notice board (Figure 11) is sited at a rural grain assembly market which is also
equipped with drying, cleaning, weighing and grading facilities and attracts traders from major
urban markets in Tanzania as well as others from neighbouring Kenya.
In terms of content, the MIS run by the ZNFU includes crop forecasts generated through a pilot
scheme involving the application of remote-sensing technology to monitor crop performance
in
situ
and without the traditional
crop cut
survey. Forecasting through this process was more
timely and allowed farmers and major buyers to negotiate credible forward sales contracts. The
MIS run by ZNFU is also linked to a financing programme for farmers with a package including
crop insurance; direct access to farm inputs fundedwith commercial credit at highly competitive
interest rates; and assured crop marketing arrangements including forward contracting.