6
ownership of
smartphones
and tablet PCs
Debit cards
dominated the
payment
circulation
focused in the
more developed
cities and urban
markets
Huge gaps in
terms of access to
various services
and technologies
Payment cards
are also used as a
status symbol
not change
significantly in
2013
Banks also
became more
active in terms of
offering mobile
banking solutions
Small businesses
are still reluctant
to embrace credit
card acceptance
implemented to
improve their
positioning in
the global
community
localised PayPal,
nor 3rd party
payment service
providers.
Private banks led
financial cards in
value terms
using public
transport and
roads
Rising number of
consumers
opting to shop
online and
through their
mobile phones
Premiumisation
consumers are on
the rise
Source: Compiled from official statistics, trade associations, trade press, company research, trade interviews, trade sources, and Euromonitor International